Integrated Campaigns
Advertising or PR? Video, white papers, or exhibitions?
It’s the combination that packs the punches and we design campaigns that work consistently across disciplines.
Your target audience will use a whole range of media therefore consistency counts. Our most effective campaigns are those which are designed to work across every discipline with each element supporting the overall message. No single activity should be expected to work in isolation – it’s the combination which will achieve the best and most cost effective results
Included in the service
We’ll work with you to understand exactly what results you are looking for from a campaign. We’ll understand and advise on a budget and then suggest the range of activities which will produce the results you want. Within that structure we may provide all or some of the services – we’re happy to collaborate with other providers where appropriate.
A timetable of activities across all disciplines
Ridgemount specialists will lead on each element of the campaign, with the Account Manager ensuring everything works together
We’ll measure every stage, making adjustments as we learn. Every campaign is dynamic, regularly reviewed and, if necessary, revised. The end of campaign report measures success and will include reflections to inform the next.
