What is PR?

Photo of building

What does PR in the construction sector mean to you? There are a lot of answers to that question and here’s why we’ve dropped “PR” from our name. Vigilant observers of Ridgemount’s…

The rush to offsite

Architect analysing housing plan

In the last 2 years the Government has put a lot of effort into normalising the practice of offsite manufacturing (OSM) and modern methods of construction (MMC). A key reason for this encouragement has been the rising problem of of a lack of affordable housing and homelessness…

Can the Metaverse be used for Digital Marketing?

Futuristic image depicting the metaverse

The metaverse may be a new and emerging concept to many, but the idea has been around for a long time. With games like The SIMS and Second Life, people have been able to disappear into a virtual world of some form for 20+ years

How to heat homes in a zero-carbon future

UK new build home

The UK has set in law a target to bring all greenhouse gas emissions to net zero by 2050.New homes being built now will still be in use in 2050, so their energy efficiency standards must ensure that they contribute to the 2050 target…

Influencer marketing for construction? Really?

Social media influencer with ring light filming content

Influencer marketing isn’t new – although it has mostly been associated with celebrity endorsements for lifestyle products. News alert: you don’t have to be an A-list celebrity to earn a profitable living through influencer activity…

5 SEO myths that you should be aware of

While there are many SEO myths out there, today I’ll be focusing on five myths that I hear most often from clients. But first, let’s start with what SEO is and why you should care about it.