A Positive Influence? Ten Things We’ve Learnt About Working With Influencers
At Ridgemount, we’ve been working with B2B influencers for several years (and have the scars to prove it). We absolutely know that working with the right people can produce great results…
What Are LinkedIn Newsletters and Why Should You Be Using Them?
If you’ve been on LinkedIn recently, you’ve probably noticed a few newsletter requests popping up in your notifications. So now that LinkedIn has made it easier for members to create newsletters…
My Top Principles of Design
How to make technical stories work for less technical people
We work in an industry where real innovation often starts with the research scientists. But to have any impact, the results of that research need to be understood…